My advert was an idea made by using different images and layering a product on top. My aim was to make the advert for the target audience of young teenagers, who would want to buy this. My aim was to choose someone who was one British and two quite well known (Agyness Deyn). As a fan of Agyness I wanted her because i also thought she would be right for my advert. I chose tanning instead of usual cosmetics because i thought it would be the easiest advert to produce.
I used Photoshop to upload my picture and used tools such as Bluring, Dodging and, Layering. This was quite effective because I found out that I could blur the background to make it look like she was brighter and 'better' than the background, and so she seemed more in focus as she was the main focus in the advert. I used a ‘Rimmel’ bottle to advertise and cropped it to the right size (from Google) using Photoshop. Her blonde hair really stands out and makes the advert rather vibrant and positive. I found this picture on Google and choose this one as she was facing directly to the camera, and I knew this would make the advert more successful. As eye contact is very important because its shows someone has there complete full attention, to help sell the product more. I think I could improve in the font because I chose one that would look British rather then anything else. I used the yellow font, because tanning is very sunny and reminds people of holidays and i used a colour that when they looked at it, would fit into the perspective of the shot and also combine with the aim.
I used Photoshop to upload my picture and used tools such as Bluring, Dodging and, Layering. This was quite effective because I found out that I could blur the background to make it look like she was brighter and 'better' than the background, and so she seemed more in focus as she was the main focus in the advert. I used a ‘Rimmel’ bottle to advertise and cropped it to the right size (from Google) using Photoshop. Her blonde hair really stands out and makes the advert rather vibrant and positive. I found this picture on Google and choose this one as she was facing directly to the camera, and I knew this would make the advert more successful. As eye contact is very important because its shows someone has there complete full attention, to help sell the product more. I think I could improve in the font because I chose one that would look British rather then anything else. I used the yellow font, because tanning is very sunny and reminds people of holidays and i used a colour that when they looked at it, would fit into the perspective of the shot and also combine with the aim.
Her position is very confident and strong, as she is posing to the camera. The audience may want to buy this product because of Agyness Deyn, her happy expression or the context. I used 2 ideologies: Confidence
Natural Beauty
Natural Beauty
I Used these ideologies so that there where different ways in persuading people to buy the product. Confidence is seen as a positive, someone 'brightens up the room' with there confidence. And Her position is very confident and strong, as she is posing to the camera. The audience may want to buy this product because of Agyness Deyn, her happy expression or the context. Natuaral Beauty i used, because people always long to be naturally beautiful in there own skin.
1 comment:
Well done Hannah you've produced a realy successful advert and have written a sound analysis of your product. COnsider giving greater focus and analysis of how you made it appel to the target audience and representational issues-what ideologies are you trying to create through this advert.
Werll DOne Hannah.
Miss Ricketts
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